It seems like everyone is talking about real time search:

• http://www.techcrunch.com/2009/05/12/real-time-search-off/
• http://www.searchengineguide.com/jennifer-laycock/observing-real-time-search.php
• http://mashable.com/2009/05/09/future-real-time/

So what is so important about real time search and how did we live so long without it? Well the web has never waited for all the technologies to catch up to it. Today Joe Blow can write something on the web and impact everything from government to fortune 500 companies’ products. Companies as well as consumers rely more and more on what INDVIDUALS think. Through Social Networks and other websites this individual can impact 1000’s of people. This is where the web is now and real time search is the next step into helping people find what INDIVIDUALS think.